What is Social Media Marketing?

Social media marketing is the process of engaging in a digital marketing strategy that will bring attention to your brand and traffic to your website through social media sites.

Social media is a platform that is easily accessible to anyone with internet access. This has given brands an outlet to reach more people, improving brand awareness and customer service experience.

Is there a relationship between Social Media and Search Visibility?

Absolutely.There are direct and indirect ways that social media can assist your SEO efforts. Social media sites are crawled and indexed just as any other site is and if you implement a social media strategy that encourages users to spread your messages and content to bloggers which can lead to more organic links directed towards your site.

Social media profiles will also rank in search engines. So, while they might not affect your webpages ranking position in search listings your social profiles can definitely boost the spread of your content.

Social Media Profiles

Top 10 social media sites


By | 2018-06-12T16:33:10+00:00 September 1st, 2016|Social Media Marketing|

About the Author:

Natalie Athanasiadis is the owner and Head of Digital at Digital Visibility Group Melbourne. She is an SEO specialist with a background in PR and digital marketing. She works with small local businesses up to multi-million dollar large international enterprises to action campaigns focused on long term business growth. Get in touch with her directly on natalie@digitalvisibilitygroup.com